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About us

Welcome to Yum Asia, the home of Zojirushi in the UK, Europe and Australia! Why choose Zojirushi? It's the 'Rolls Royce' of rice cookers and water heaters…here at Yum Asia we have lots of information about rice cookers, different types of rice, recipes and how to cook perfect rice in your Zojirushi rice cooker. Best of all, because all our products are shipped from the UK there are no Customs or import duty to be paid to EU countries (unlike products shipped from Asia).